Aug 192017

Is it really a good time to sell? Do you think that the housing market will continue to rise? Maybe we should just use it as a rental property for now–what do you think? These are all questions that I hear from homeowners when they seek advice about listing their homes for sale. Placing a home on the market to sell can be just as nerve wracking as purchasing your first home. So I try to help all of my clients work through some of those nerves with a few great techniques.

Research Your Local Housing Market

Brachel Rogers tells how to research your home's marketI advise all my clients to research the local housing market. If you have lived in your home for a few years, you may already know the economic conditions and asking prices of homes in your neighborhood. Still, it is important to know the asking prices of all homes in your city when listing your home. You will need to know the pros and cons of each area, and the economic median of income. These factors will help you to determine a reasonable asking price. You may find local and regional housing statistics through The National Association Of Realtors by visiting

Interview Real Estate Agents Before You List Your Home

Many of my clients will ask why they should not just sell their home using the For Sale By Owner (FSBO) Method. I explain that homes listed with a licensed real estate agent typically sell for more than homes that are listed using the FSBO method. Also, a licensed real estate agent can provide a detailed Comparative Market Analysis (CMA )for your property. After researching the local housing statistics, it is important to speak with an agent to determine a reasonable listing price for your home.

Don’t Forget The Curb Appeal

Remember to spruce up the curb appeal. You may want to pressure wash the outside of your home. Keep the lawn well maintained, and paint the mailbox if necessary. Make sure the home is free of clutter, and please keep your home as clean as possible during viewing hours. Check baseboards and window sills, and wipe these daily to make sure that they do not attract dust. First impressions are very crucial.

Real Estate Agent Brachel Rogers will sell your houseThis is why it is so important to choose an agent who will work with you to help you get your home SOLD as quickly, and as smoothly as possible. As stated earlier, placing your home on the real estate market is a huge financial decision. You deserve an agent that is willing to go the extra mile for you. I would love to answer any questions, and help you through your home selling process. Just give me a call so we can list your home for sale, today.

Let Me Get You Those Keys,


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Jun 162017

Brachel Rogers Licensed Real Estate AgentMost real estate agents require a 6% commission after helping to sell your home. Many sellers will decide to list their properties themselves (For Sale By Owner, or FSBO) to save this expense, but how much are they really saving?

What Really Happens When You Choose To Sell Your Property Without Using A Real Estate Agent

First of all, your home will have less exposure. Realtors have access to Multiple Listing Services (MLS). A licensed real estate agent will list your home on multiple services to notify all real agents that your property is listed for sale. This guarantees maximum exposure.

Next, your home may sell for less. On average, homes listed with a licensed real estate agent sale for 25% more than homes listed by their owners. This is because realtors understand the market. It is better to speak with a realtor about a customized CMA, to know how much your property is really worth. A home owner may not have access to all of the correct information.

Licensed Real Estate Agent Brachel RogersLastly, a realtor has a network of vendors. If you do list your home using a FSBO method, how will you gain access to the proper forms to make the sale legally binding? Will you be able to point the buyer in the right direction to obtain a home mortgage loan? What about the closing, which attorney should you use? Licensed realtors usually network with home inspectors, appraisers, mortgage lenders, and closing attorneys. They can provide the buyer with a list of preferred vendors to help them with purchasing a home.

Real Estate Listings Are Not More Expensive Than FSBO Listings

Did you know that real estate agents are not paid if your property doesn’t sell? Realtors are paid from the purchase price. Please remember homes listed by agents usually sell for significantly more. Suddenly, that 6% commission doesn’t sound so bad! Especially when realtors will be responsible for much of the marketing for your property.

How much are homeowners really saving when they choose to list their homes using the FSBO method? In my opinion, they lose instead of saving. So, if you are ready to place your home on the market, call me so I can help make the process as smooth as possible.

Let Me Get You Those Keys,


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Jun 062017

A Comparative Market Analysis Will Help Determine The Fair Market Value Of Your Home

Brachel Rogers sell your homeSo you sit in the corner of the kitchen, and sip your morning cup of coffee. Although the news is fantastic, and the opportunity magnificent, leaving your home is bittersweet. For the next hour you reminisce over the meals that you prepped in the custom kitchen that you and your mother-in-law designed.

  • You smile thinking of how you both fell in love with the granite counter tops, and how you hovered over the technician while he installed them.
  • You think about the nights that you slept on the living room sofa, to be closer to your son when he had the flu. Split bedroom floor plans are great for privacy, but not so great when it comes to taking care of a sick child.
  • Finally, you step out on the back patio that your husband built at your request and you realize, your home has been upgraded through the years.
  • Now your decision to enclose the garage doesn’t seem like a great idea.
  • Did adding a deck add to the value of the home?
  • And what about the swimming pool? Will the buyers that use USDA home loans be excluded because of the in ground swimming pool?

With so many questions, you decide to speak with a real estate agent. You will need a Comparative Market Analysis, or (CMA), to determine the fair market value of your home.

What Should A Real Estate Comparative Market Analysis (CMA) Include?

The specific CMA that the listing agent provides to the seller will depend on the expertise of the real estate agent agent. A CMA can range from a few pages, to several pages of data. Still the CMA should include:

  • the importance of a comparative market analysisActive listings- Active listings are important because they will show the seller the competition. It is very important to know the price of other homes on the market. Please keep in mind that the price of these homes may not reflect market value. Sometimes these homes may be overpriced.
  • Sold Listings – In my opinion this is the most important category of every CMA report. It shows what homes have sold, and for what price they were sold, in the last six months. These are your comparable sales. The price obtained for these homes will help to determine the fair market value of your home.
  • Pending Listing- These listings were once active listings that are waiting to close. The sellers and buyers have agreed on a sales price, but no one will know the exact price until after the closing date. It is not realistic to base a sales price on this data, because the home may close for a price much below the asking price. It may have also been in a bidding war, and closed for a much higher price than the asking price.
  • Expired Listing- This category should include all listings that were placed on the market, but did not sell in the last six months. This should include all cancelled, withdrawn, and off market listings. This category is important because it shows that a listing can expire if it is priced too high. It is important to mention that some listings expire because of needed repairs, and sellers’ remorse, as well.

Obtaining a thorough CMA will help a seller to decide upon a fair market price when listing their home. Any good real estate agent will not list a home to just have a listing, but will list the home to help you sell it.

Let Me Get You Those Keys,


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